@MarDixon Passionate about culture internationally. Run remixing events, workshops, create solutions, and an international speaker. Over sharer and Mom who loses arguments to a teen. Projects created: @CultureThemes @lovetheatreday @AskaCurator @MuseumSelfieDay @TeensInMuseums @52museums
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    April 1st, 2012mardixonCulture, International

    Once again, the great team from the previous #MuseSocial was at it again on Thursday.  I’ve archived all the tweets here but wanted to add a few thoughts as someone looking in from the outside.

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    February 26th, 2012mardixonCulture, International

    ‘You never get a second chance to make a first impression’.

    Good rapport with customers.

    It may be an overused cliché, but it is still so vital in any customer or consumer led business. When we consider Museums or cultural venues we now collaterally see them as customer led, gone are the days when we could rely on prestigious or academic clout to ensure our security, we now need foot flow and we need to make sure that those visitors are stimulated during their visit and most importantly made to feel welcome and valued. Our visitors are our customers and the better they feel; the longer they will stay, the more money they will spend and the more recommendations of us they will give once they leave. Yet no matter how interactive our exhibitions, how informative our displays or innovative our approach we have to realise that very often we are judged on something far more human – our front of house staff.

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    February 20th, 2012mardixonCulture, International

    I would like to thank Mar Dixon for giving me a chance to write about Russian museums in her blog. It is an honour for me. I appreciate and with interest read about what Mar does and write with regards to museums and libraries.

    I came to London from Russia 5 years ago to work as a software tester. Here while visiting many various museums, libraries, castles, parks, and towns, I became interested in culture, more than I had been before. At some point I came to an idea to help museum workers from my country to communicate with their international colleagues. In this blog, I will try to share with you some bits of knowledge about Russian museums.

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    February 7th, 2012mardixonInternational

    One of the biggest challenges I face as a consultant is hearing people say ‘I haven’t had time to ‘play’ on social media’. This statement is often being said by those making decisions on their cultural venues future.

    And the question really should be ‘Can you afford not too?’

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    January 27th, 2012mardixonCulture, International

    On January 24th, CultureThemes hosted a discussion on Twitter titled #TeensInMuseums following on from this Guardian article:

    Why have museums forgotten the teens?

    Participants from around the world took part and it was very interesting to hear the different ways diverse cultures around the globe are dealing with this particular group.

    I’ve archived them for those that missed the chat (pdf file).

    #TeensInMuseums

    What do you feel are keys issues?

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    December 20th, 2011mardixonCulture, International

    This was original posted on Guardian Culture Professional Network

    It’s not enough to be family-friendly – we need to persuade teenagers that museums are for them too, says Mar Dixon

    In recent years, a lot of emphasis has been placed on ensuring young people are not only welcomed but actually encouraged into UK museums and cultural institutions. Almost every venue now has, or is developing, a family scheme with children their main target.

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    October 16th, 2011mardixonCulture, International

    Kids in Museums is a wonderful charity that helps Museums, Galleries and Heritage Venues provide kid friendly environments for the whole family.  Established in 2003, they have a yearly Family Friendly Award which is more about recognizing good establishments rather than a competition.  I recently became a volunteer (and their social media manager) after years of supporting their very worthy cause.

    Kids in Museums hold workshops (such as the Family Fortune Workshop), events such as TakeOver Day and most important, provide a Manifesto.  The manifesto was the key for me a few years back.  It is one thing to have suggestion for venues to follow, but to collate these into a very easy to read and obtain 20-point document for venues to pledge to follow spoke volumes for me.

    I encourage all museum, galleries and Heritage Venues to sign up to pledge their support to the Manifesto.

    Although I wrote about this subject on a Guest blog Why we need to listen to kids for @unmuseum I’ve never specifically written about my passion here.

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    October 10th, 2011mardixonInternational, Literacy

    This is the time of the year when my tweets tend to shift from museums and miscellaneous to literary (and miscellaneous) as the Frankfurt Book Fair is one of THE literary events that most of my literary friends are either going to or part of.  Publishers, authors, agents all seem to flog to Germany for this International event.   At the same time, there are a lot of literary festivals this time of the year (such as the brilliant Cheltenham Festivals  which those who can’t get to Germany prefer to attend.

    I love books.  I love reading, I love going to libraries and book stores and searching new books I didn’t know existed.  I love the feeling of leaping into a book – becoming a bystander in the scenes that I’m reading.  Charlotte and I are fortunate to sometimes receive books from publishers  to review which has spurred her love of reading even further.  And recently, I even received an acknowledgement in L.A. Weatherly sequel Angel Fire. [Thank you!]

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    September 28th, 2011mardixonCulture, International, Literacy

    During the last few weeks, I’ve noticed peaks and troughs with the diverse industries I follow.   I contemplated how I could capture this data and felt the best way was to track Twitter for 12 hours over one day.

    I started tracking at 8:00 am on September 27th 2011.  My account (@MarDixon) currently stands:

    3,156 followers
    1,887 Following

    The key industries I follow could be broken into the following main sectors.  Other sectors are mentioned through the report.

    Literacy:  This includes publishers, writers/authors, marketing, eBook
    Museums: Including Art Galleries, Heritage Venues, people working within the industries.
    American Museums: As above
    Science: Groups or persons who promote the science industry
    Personal tweets: Tweets, while not exclusive of the above personnel, were clearly on a non-professional basis.
    Other: Tweets that didn’t fit into the main categories

    There were some obvious times to tweet and not tweet and it seems different industries have slotted themselves into times that work best for them.  I seen minimal clashes of tweets vying for audiences attention.   This was interesting as it pinpoints times throughout the day where tweeting is more effective for certain industries.

    This data is raw and obviously not scientific.  The notes were taken as and when I saw trends shifting and are only estimates.

    Click chart:

    I also tried to take notes along the way to help gauge where trends where leading.  Please see them here

     

     

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    September 16th, 2011mardixonCulture, International

    A Guest Blog by Satoko Shimizu @0bo5_fr who is a Student of Tokyo University of Foreign Languages (TUFS) French major.

    When we hear “social media and museum” we tend to think about interesting action from the museum side for a more open-wide visitor. But social media can be tools that visitors use to express their opinions to the museum.

    In Paris there is an interesting movement as a good example.

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