Since launching @52Museums I’ve been amazed to see the growth of museums on Instagram (yes it was happening before but this is my point of view). As the project has been running, more and more museums have contacted me to join in on the list and to say they are starting an Instagram account just because of @52Museums which is brilliant!
Every museum who host @52Museums is asked to fill out an exit form at the end of their week. I will share the complete findings after we have a year in but the feedback has been very positive. All said they would do it again and all said they felt it was worthwhile. With this account they get the open instructions:
- If you can post a few for LA time, East coast and Europe time that makes a difference.
- Post 7-10 times a day – it sounds like a lot but really works with our current audience.
- Try things you can’t do on your own account.
- HAVE FUN!
Another project I run is @AskACurator Day (September 14th 2016 – eek!). There are over 1200 museums on the list to take part (with more signing up each day). It got me thinking that I should combine the @52Museums list with the @AskACurator list to make a ‘Master List’. Sounds simple enough, right?
How wrong I was. But it has led to some insight that I’d like to share:
Please note,Museums on Instagram form with link to list is here (I need to get over AskaCurator day before I have time to combine everything).